Phil Spencer was promoted and leveled up and is now named as CEO of Microsoft Gaming after the announcement of the acquisition of Activision Blizzard. This is an important promotion for the now former head of the Xbox division, who took the opportunity to write a letter to employees.
Hidden in the purchase announcement post is a look at Microsoft’s new gaming framework for when the deal is done. Basically, Phil Spencer’s title seems to be changing (or at least evolving) from head of Xbox to CEO of Microsoft Gaming. See what Spencer said in the post:
“Until this transaction is completed, Activision Blizzard and Microsoft Gaming will continue to operate independently. Once the deal is completed, the Activision Blizzard deal will report to me as CEO of Microsoft Gaming.”
Now, we haven’t seen this title tied to Phil Spencer before, so it looks like the Activision deal will create a new gaming structure at Microsoft. Spencer’s job will likely be similar, he’ll just have a few more teams to manage.
Below, check out the letter that Phil Spencer sent to employees:
“Welcome back from vacation,” Spencer wrote. “For starters, I’d like to thank everyone for the hard work and dedication that built this business and community. It’s clear that today’s announcement of the acquisition of Activision Blizzard is incredibly exciting and, in fact, is a milestone for our company in the industry we serve and the gaming industry at large.”
“The entire Gaming Leadership Team and I are very excited about this opportunity. We also announced this morning that we have surpassed 25 million Xbox Game Pass subscribers across console, cloud and PC – a huge achievement for the entire Xbox Team.”
“As players and partners, we all know how talented and dedicated Activision Blizzard studios are. The legendary games and franchises created by this company have delighted millions of people for decades. By coming together, we can accelerate our mission to deliver the joy and community that we have the ability and ability to simply build the best, most engaging and fun entertainment ecosystem we’ve ever seen.”
“A Microsoft is committed with an inclusion path that spans all aspects of gaming, whether employees or players. We attach great importance to individual cultures within the studios and we also believe that creative success and autonomy go hand in hand. We treat each person with dignity and respect. We ensure that all teams and leaders are dedicated to this commitment. So we want to extend our culture of proactive inclusion to the great teams at Activision Blizzard as well.”
“We expect this acquisition to be completed in fiscal year 2023, subject to all approvals received. Once the transaction is complete, Activision Blizzard’s business will respond directly to me. In the meantime, we know you’ll have a lot of questions: The Gaming Leadership Team and I look forward to answering them in the next monthly gaming update on January 26th. You can submit your questions now anonymously or post them on our Xbox Yammer team.”
“As Satya also said, I am now the CEO of Microsoft Gaming. This change reflects the incredible work each of you is doing to create the best entertainment ecosystem ever. As executives, we know how exciting work is, but also difficult, so working as a single group is essential.”
“So I’m happy to announce that starting today, Jerret West, CMO of the Games Division, and his marketing team will be leaving Chris Capossela’s team to report directly to me. Jerret will, however, continue to be part of Chris’ leadership team and manage key parts of Microsoft’s marketing division, including communications, media and consumer sales.”
We believe that now Activision is in good hands being led by Phil Spencer, at least the Xbox fans have approved of his work and he is a person who has been very well received by the industry. Let’s hope Phil Spencer makes Activision even better.
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