The Game Awards 2021: Record Numbers for Geoff Keighley Event

The Game Awards 2021 got some really big numbers, as revealed by event patron Geoff Keighley, who posted a celebratory message on Twitter. He claimed that he achieved 85 million views in live streaming (in 2020 there were 83 million), a record value, which makes the event take off in comparison with others of the same type, like the Oscar of the film, during years in crisis of spectators.

In addition, 1.6 million tweets were posted in TGA 2021, while awards voters were 23.2 million (+27% over the previous year). It is also the event with the record viewing time on YouTube, with 1.75 million hours (+14% compared to the 2020 edition).

On Twitch, unique viewers were 3.35 million for the official channel alone. The success is, therefore, undeniable and it also makes it clear why year after year the ads during the TGA multiply, as well as the ads. And not only that, as several movie stars are now also on the Keighley stage. Among the guests of the last edition: Hideo Kojima, Jim Carrey, Ben Schwartz, Guillermo del Toro, Simu Liu and Giancarlo Esposito.

The first edition of the TGA dates from 2014. At the time, he had much more modest numbers: 1.9 million of live broadcasts. It has been growing steadily since then. In 2017, it made 11.5 million, in 2018 26 million and in 2019 45 million. Who knows what it will do in 2022.